We’ve Always Been Fans of Our Newest Sponsor

May 28, 2013 at 5:49 pm

Welcome Fresh Picks

freshpicks - larger

The Local Beet and Irv and Shelly’s Fresh Picks started not too far apart in time.  MIT grads Irv Cernauskas and Shelly Herman wanted to have local and organic food for themselves and their kids.  In 2006, they found this goal to be harder than they wanted.  They knew there had to be a better way to get local food on a regular basis.  Then, they realized that they could identify good farmers, aggregate the product, and deliver directly to customers.  From just them, one van and a handful of farmers, Fresh Picks has grown to twenty employees, four vans used six days per week, and over 100 farmers as partners.  Each week, users can go on to their web site  and find a full array of eat local foods.

Irv and Shelly make it possible to fully live the locavore life.  First, they carry much more than you can find at a farmer’s market. They have all kinds of meats, dairy, and prepared foods, including salsas, grains, and way more. Second, they operate year-round; just when you think there cannot possibly be any local food available, Fresh Picks has found it, packed it, and will deliver it to your door.  They’ve been an outstanding resource to our community for nearly ten years.

Irv and Shelly’s impact on the community is not limited to deliveries.  They are both very involved in various good food organizations around the Chicago area.  I personally have worked with Irv on several Good Food Festivals.  We’ve chaired the committee responsible for the Farm to Fork Financing Fair, and Irv has participated in many panels over the years.  Irv and Shelly both have been involved with the Land Connection and Seventh Generations Ahead.

The Local Beet is very pleased to have Fresh Picks sponsor our site.



  1. Jacqueline says:

    YAY! Love me some Irv & Shelly’s produce!

  2. Melissa Owens says:

    That’s fantastic!

RSS Feed for comments on this post